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AllState Bumper-to-Bumper Basics

Initial concepts for the re-design of AllState's Bumper-to-Bumper Basics, an auto insurance quote tool. The ask was to overhaul their current tool to improve the UX and refresh the creative, as well as making a more mobile-friendly tool that does not rely on the use of Flash. Our answer was a much more simplified experience that is touch-friendly and optimized for tablet and desktop use.

How I participated in this project:

  • Art Direction
  • UI & Web Design