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DirecTV Personafier

Selected screens from the DirecTV Personafier web app. This tool was created for the Customer Insight Group at DirecTV to use internally to help them learn about and understand their various customer personas. The goal was to make it educational, but fun to use, and portable - the solution was a responsive web app that can be used on any device.

How I participated in this project:

  • Art Direction
  • UI Design